Better Database Management

With address information from different sources being constantly added or updated on databases, there’s often a possibility that information will be duplicated. With DirectAddress, Postcodes can be captured to validate addresses and help reduce the number of duplicated records.

A cleaner address database supports more targeted and effective public service campaigns by government agencies. Similarly, better data helps reduce the costs associated with undelivered or repeated mailings and also helps ensure the delivery of important documentation

Better Fraud Detection

Using DirectAddress and armed with a better understanding of households and their location, government agencies may leverage an improved accuracy when cross-checking against other databases. In turn, this may improve the organisation’s ability to detect fraud.